Communicativeness and Its Manifestations in Contemporary Digital Art

Abstract

Communication, its importance, and its relationship to art in general and digital art in particular is a crucial topic, especially given the ideological, intellectual, and cognitive differences occurring worldwide. With technological advancements, it has become possible to utilize technology to serve humanity. This gave rise to the idea for this research, which comprises four chapters. The first chapter addresses the methodological framework and the research problem, centered on the following question: What is communication in contemporary digital art? The importance and need for this research are established. The research aims to identify communication in contemporary digital art. It also covers the geographical scope (America and Europe) and the temporal scope (2020-2025). The chapter concludes with linguistic and terminological definitions. The second chapter focuses on the theoretical framework and includes two sections: the first addresses communication, and the second addresses contemporary digital art. The chapter concludes with a set of indicators for the theoretical framework. The third chapter deals with the procedural framework (research procedures), including the research population consisting of (50) contemporary digital works, as well as the research sample, which comprised three models, selected purposively to suit the research population and for reasons justified by the researcher to achieve the research objective. The researcher adopted the indicators of the theoretical framework as a tool for analyzing the samples, while the research methodology relied on the descriptive-analytical approach. Chapter Four focuses on the research findings, the most important of which are:

1- Enhancing cognitive depth by stimulating awareness of diverse social and cultural events.

2- Encouraging positive participation by stimulating imaginative interaction with various digital works.

The chapter also includes a number of conclusions, the most important of which are:

1-The results confirm that digital art, as a communicative tool, contributes to expanding the recipient's cognitive dimension and can be utilized.

2- Digital works can also be used communicatively to enhance confidence in personal and cognitive abilities. The researcher then presents some suggestions and recommendations related to the research topic and concludes with a list of sources and references.